Maria Kang

Brand Marketing to the Masses!

Posted by Maria Kang on September 7, 2006

Every week I’ll post some of my favorite branding that focuses on health and fitness.

I love Safeway’s “LIFE” branding because it’s colorful, vibrant and optimistic. 24 Hour Fitness’ ‘grey t-shirt’ commercials are awesome – not only do they reach out to the ‘common’ people, but they have a great theme song and are normally quite funny to read.
Safeway

24 Hour Fitness

Related posts:

  1. Mommy Fitness Blog: I went running!
  2. Daily Fitness Motivation – July 26
  3. The SunScreen Song – for your fitness motivation!
  4. Daily Fitness Motivaton – July 4
  5. Daily Fitness Motivation – Jan 30
  6. Daily Fitness Motivation – June 27
  7. Daily Fitness Motivation – April 9
  8. Daily Fitness Motivation Oct 12
  9. Is your Supermarket Clean?
  10. Daily Fitness Motivation – February 15

2 Responses to “Brand Marketing to the Masses!”

  1. Louis says:
    September 8, 2006 at 10:48 am

    I noticed Safeway’s branding also, very colorful!

  2. Ann says:
    September 8, 2006 at 1:04 pm

    These are great ads! I love the grey tee. LOL! And you’re right, the LIFE ad is very vibrant. I love it!

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